Reading Between the Lines
As
we head into NBTA’s 2006 Convention, the news seems to be coming fast and
furious at all of us.
Last
week alone, American announced its “Source Premium Policy.” Next came Galileo’s
“Content Continuity Program,” followed by United’s “Distribution Channel
Policy.” Worldspan said it will announce its “Optional Product 1” late this
week. All of this comes on the heels of Sabre’s announcement of its Efficient
Access Solution in June.
What
do we make of all of this? What should we be concerned about?
Obviously,
it looks like there is no way around cost increases. That’s bad news. But it
actually could be worse…the cost increases could actually come without the full
content you are paying for. And fragmentation of content would undermine
corporate travel programs and raise costs further.
With
all the secrecy in the airline-GDS agreements, I’m concerned about
fragmentation for two reasons:
1)
Airlines’ actions during the past three years tell us that they sign agreements
and then try to go around them. Air Canada is the most recent example.
So how can we be sure that “full content” really means full content?
2)
From what Sabre said in a note to agencies last week, its breakdown in
negotiations with American centers on getting air-tight commitments to content
protections for agencies. If Sabre – the GDS through which the largest number
of American’s bookings flow – can’t get the protections it thinks it needs from
American, then we have to wonder whether anyone has secured air tight content
protection from American yet.
Galileo’s
note to agencies seemed to indicate that it would rely on Sabre to secure all
content, saying that its full content would be “equal to or better than any
other GDS system.” That’s code for a most-favored-nation clause, which tells us
– given Sabre’s stated concerns about American – that it must not have full
protections (yet) written into its contracts with airlines. Doing
workarounds to include content somehow not included in “full content” could be
costly. All of this puts the corporate travel program in jeopardy.
Without
true full content, things could unravel quickly for corporate travel programs.
Travelers could find content on airline Web sites and ignore travel policies,
undermining the integrity of the travel program. Then there are security
problems: Tracking travelers in Mumbai, Madrid, London or Lower Manhattan would become a nightmare.
It’s
bad news that costs will go up on the front end. It would be devastating news
if costs went up because of fragmentation.
This
week, every travel manager should be pressing their GDS and the airlines at
NBTA to ensure that all risks of fragmentation are completely off the table.

Does anyone have a plan to combat these airline parctices? ASTA sends letters of condemnation but as they have shown in the past they are usless when it comes to exercising any clout.
Surly there is some way to coordinate the body of travel agents to challenge these and other airline practices. Either we coordinate our clout or we perish.
Posted by: Mel Volmer | July 17, 2006 at 05:38 PM